boohoo.com x Lollapalooza

From Manchester’s best kept fashion secret to one of the fastest growing international etailers, boohoo.com has quickly evolved into a global fashion leader of its generation. Combining cutting-edge design with an affordable price tag, we’ve been delivering 24/7 fashion for the past nine years with all the latest looks for less.
 
Over Lollapalooza weekend, boohoo.com brought the British Invasion to Chicago in their pink boohoo.com ice cream truck that traveled near the festival grounds. The weekend was an amazing success as the boohoo.com truck gave away over 6,000 ice cream bars as well as free fashionable festival accessories, exclusive discounts, gift cards, and a grand prize $1,000 boohoo.com shopping spree.


press highlights
Garmental
The Golden Girl
Eat Travel Rock